Social network advertising, also social media targeting is a group of terms that are used to describe forms of online advertising that focus on social networking services One of the major benefits of this type of advertising is that advertisers can take advantage of the users’ demographic information and target their ads appropriately.
Develop an expertise in an area you are interested in. A big misconception among students is that because you are still in school, you can’t have authority. This isn’t the case, says Dan Schwabel, an expert in personal branding who encourages college students to develop a voice online. Future employers are interested in finding out who you are, what you represent, and your opinions on the industry,” he says. Choose a topic or career field that you are passionate about, and use that interest to become a knowledgeable expert in that field by staying on top of the current news and thought leaders.
Your main aim is to get your page viral, so follow the foot prints of other popular pages. Don’t try to steal stuff from them, but instead make your own content via pictures and videos. You need not make your own videos at home, but there are tons of other ways to get them. One obvious source is YouTube and the rest you have to find out. The key factor to steal from other pages is their time frames. Observe when they are posting more content in a day. Try to experiment on the same, which may push your content to the viral community.
Creating holiday-specific content is a great way to increase engagement and drive traffic from social channels. One way to do this is by creating gift guides. Focus the guides on particular audiences with categories like Gifts for Dad, Gifts for Kids, or Gifts for Sports Fans. Or concentrate on specific product attributes – for example, Gifts Under $20, Home Decor Gifts, or Golf Accessories Gifts.
Also the social networking sites are not capable to collect an identification for each and every individual who uses their services. If they start it looses its customers by a heavy percentage due to different fake accounts and many more… Yes, there are sincere individuals who really cares of their identity and have a single account for their own purpose…. These individuals likes/shares/comments etc can be counted for SEO but how…???. The updated Semantic Search still fails for the input and output solutions in this case.